> For the complete documentation index, see [llms.txt](https://shopping-docs.toss.im/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://shopping-docs.toss.im/ads/intro.md).

# 토스쇼핑 광고를 소개해요

### 광고로 판매된 상품은 판매수수료가 무료예요

* 토스쇼핑 성과형 광고 클릭 후 7일 내 발생한 광고 상품 판매건은 수수료를 0%로 적용해요.
* 성과 대시보드에서 매달 판매수수료 절감 예상 분을 확인할 수 있어요.&#x20;

### 구매 확률이 높은 유저에게 노출돼요

* 고도화된 내부 로직에 따라 구매확률이 높은 유저에게 노출돼요.&#x20;
* 토스쇼핑으로 높은 매출을 달성한 [셀러 스토리](https://toss.im/shopping-seller/blog?tcsCategory=%EC%85%80%EB%9F%AC%EC%8A%A4%ED%86%A0%EB%A6%AC)를 확인해보세요.&#x20;

### 클릭수 만큼 광고비를 내요

* 유저가 클릭한 횟수만큼만 광고비를 내면 되는 성과형 광고(CPC)예요.&#x20;
* 소액의 예산으로도 쇼핑 광고를 시작할 수 있어요.&#x20;


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://shopping-docs.toss.im/ads/intro.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.
